Our purpose is to help amplify the performance of your people – and the "soul" of your company culture.

Rated as a top HR Consulting firm with best in class customized solutions for companies with offices in Tampa NYC Miami Orlando.

of U.S. Employees

According to Gallup, roughly two-thirds of employees are either disengaged or actively disengaged at work.

And that figure has barely budged in more than a decade.

We believe organizations need more soul.

Your business has a soul. And that’s not "HR" talk. It’s serious business. 

Also according to Gallup, highly engaged teams realize a 41% reduction in absenteeism, up to 59% less turnover,  ​21% greater profitability and a 17% increase in productivity.

When the soul of your business is cultivated using our solutions, business success follows.

Our Backgrounds & Why We Are "Un-Consultants"

Backed by decades of collective senior level HR & business experience, we have worked with diverse groups of clients – globally and domestically – from executives to front line employees–  offering practical HR solutions with impact. 

As HR experts that understand the importance of your ROI, we work with measurable goals that align with your specific business strategies.

We have tackled projects that have taken us into nearly every industry, including:


Financial Services





Media Advertising



Consumer Product Goods


Market Research

Higher Education



We believe too many consultants create dependence on their services, focus on selling "off the shelf" solutions and are not fully invested in their client's success.

We believe there is a better way.  We develop a real, and personal relationship that allows us to become more than just consultants. 

We become partners in your success by developing custom solutions for your unique business needs.  

"Un-consultants" is a badge we wear with pride. At the end of the day, our purpose is to amplify the soul in your business

 Meet Our Team Of People & Performance Amplifiers

HR Consulting Firm & Management Recruiting Agency Tampa NYC Miami Orlando


HR Consulting Firm & Management Recruiting Agency Tampa NYC Miami Orlando

Managing Partner/Co-Founder

HR Consulting Firm & Management Recruiting Agency Tampa NYC Miami Orlando

Managing Partner/CXO

HR Consulting Firm & Management Recruiting Agency Tampa NYC Miami Orlando

Chief Data Analyst

HR Consulting Firm & Management Recruiting Agency Tampa NYC Miami Orlando

Lead Recruiter

HR Consulting Firm & Management Recruiting Agency Tampa NYC Miami Orlando

Strategic Partner

What Is This Talk About Soul?

Enough about our backgrounds....let's talk about the soul of your people and culture.

By definition, soul is, "The principle of life, feeling, thought and actions in people.”

“Soul” is that spark certain teams & organizations have the moment you meet them. You see it in levels of commitment, willingness to go the extra mile and putting the "we" over the "me".

But, in order to develop your business’s soul, you need to engage your people. Something that, according to Gallup, says hasn’t been done well in over a decade.

We believe it doesn't have to be this way. 

We are on a mission to change this.  It's what drives us everyday.


Andrea is equipped with high intelligence and deep understanding of "what makes people function". She is fast learner, experienced and pragmatic– a combination that helps her to understand the business and adds value in short time. Her personality along with her collaboration capabilities enable her to connect with people.

nurit tal shamir

HR Project Manager

I worked with Andrea administering a climate survey. Andrea really was the expert needed for this undertaking. She communicated very well, set us up for success and really instilled a sense of confidence throughout the project. Andrea was always prepared with materials, ideas and recommendations and she was extremely flexible with the client's needs and timeline.

Meghan Betourney


Paul has great experience as both an HR generalist and as a talent/OD specialist. And, because he has both, tends to be very good as a generalist (because he gets talent and development) and as an OD specialist (because he understands HR). Paul is smart, fun, thoughtful, practical and strives to drive business results and performance.

Alison DeMille

VP Finance

Andrea is dedicated, collaborative, enthusiastic and fun to work with. She is a solid HR professional with a breadth of experience, that makes her comfortable working on organizational capabilities, values and culture. Her energy and experience would be valuable to any organization she chooses to work with.

Amit Anand

VP, Operations

Paul is a creative thinker and is never satisfied with common practice or status quo. He researches the best options and pushes his knowledge base to provide the best service to his customer. He continually exceeds his contribution to any organization he serves by building effective relationships with key leaders in the business.

Brenda Rigney


Paul is one of the very best HR professionals I have ever worked with. He has broad range--HR technical skills from high level organization development to change management to leadership and management development skills. He also has great influence with an incredible sense for innovation and resourcefulness. He is A++.

Lucinda Donnelly

Director HR

Paul is an expert in all facets of HR from his experience in start-up to his work in turning around businesses that are struggling. He shines in strategic planning, executive coaching, succession planning and change management. Combined with his extensive business acumen from a number of industries, he is an exceptionally rare talent.

Mark Beagan

HR Executive

Paul has accomplished many exciting projects through his collaborative nature, excellent project management skills and superior OD experience. His combination of HR skills coupled with exceptional business acumen would make him a valuable to any organization. I would not hesitate to work with Paul again.

Louis Bellardine

SVP National Sales and Service

Paul can always be counted on to offer insightful, practical and results oriented HR advice. He is personable, articulate, highly ethical and has high business acumen, all making him an extremely competent and effective HR executive. I would welcome the opportunity to work with Paul again.

Scott Wambolt


Andrea was without doubt the most effective and knowledgeable HR professional I have ever worked with. Her advice, experience and ideas to directing "the human factor" was people focused but always with the bottom line in mind. I would without hesitation recommend her to any client looking to create or strengthen their HR vertical.

Aaron Robins

Executive Director at Hillsborough County City County Planning Commission

We had a wonderful experience working with Andrea and HR Soul on a number of recent initiatives. Andrea led us through our first agency Climate Survey which was really well received by staff and the Board and most recently helped us with focus groups on accountability. Her messaging suggestions were always right on point. I look forward to working with her again!

Melissa (Elliff) Zornitta


Andrea's personal touch was a constant reminder to never forget the "human" side of HR. Her upbeat, cheerful, knowledgeable and professional approach to business left a lasting impression on the team. I highly recommend Andrea to any organization seeking an experienced professional who will take them to the next level in HR.

Kathy MacLeod

Senior Director Compensation

What impressed me the most about Paul is his amazing business acumen and focus. He delivers innovative OD and learning programs with careful attention to overall alignment with the needs of the business, never losing sight of the ROI. Paul would be a tremendous asset to any organization that cares about best-in-class HR services.

Timothy Price

General Manager

Andrea is a very strong International HR specialist. Andrea supported me during the setup of a green field operation in México defining the HR strategy for the Pepsico-Strauss JV. Andrea understanding of the Mexican labor market as well as her cultural savvy was critical to attract the right talent under strong people processes.

Gustavo Salas

Senior VP HR

Paul is an extremely skilled HR professional who added tremendous value to our organization. Paul quickly learned our business, and was able to identify and drive HR solutions that had a positive impact. He was well respected by our senior team and worked closely with us in our talent and succession planning efforts.

Jose Luis Velasquez

HR Business Partner – Americas

Paul did a fabulous job at bringing to life the value HR can add to the bottom line and helping our team understand how to build credibility through partnerships with Finance. Paul’s experience and examples provided credible reference points. Together- we established the groundwork for our HR Scorecard 1.0 and took steps towards changing the mindset about HR’s value.

Jodie Gilbert

Director of Compensation

Andrea is a talented, enthusiastic and proactive HR Leader. During the first stages of designing the company's HR strategy she led a cross-functional team to work harmoniously and productively. Thanks to her efforts the team managed to design a winning HR strategy for a new company and get it approved by the Board of Directors.

Daniela Aviran

Divisional Vice President (CMO)

Andrea and I worked together to open Mexico and Australia. The highest professional compliment that I can pay Andrea is when she would leave one of the markets – GM's would automatically ask her "when are you coming back." At HQ's she had the same impact – always being available as a strategic partner to the business.

Elana Gold

The Important Role Of HR When Done Right

Top HR Consulting Firm Tampa NYC Miami NYC

When HR is done strategically, it does so much more than just manage risks and perform administrative tasks.

Strategic, conscious HR becomes a champion for employees, thinks outside of the box, and has measurable impact on your business’s overall success.

We know the incredible potential strategic HR has. And we know the incredible risk businesses take by overlooking it.

With a proven track record for delivering innovative HR solutions –we provide your team with everything you need to thrive, and to help your business do the same, too.

How do your HR practices impact your company?

Let's talk dollars and "sense" using an simple example.

Turnover is an easy way to measure the cost of your HR practices. It's true, all companies experience turnover – especially today. 

Regardless, there is a hard cost.  Whether it be bad hires – or important team members you did not want to leave.

There have been many studies that have quantified the cost of turnover. Generally they range as low as 10% of the annual salary of the person who leaves – to as high as 30% or more. This includes hard dollar costs like the cost to replace and onboard, overtime costs and lower productivity. 

So let's split the difference and calculate the cost at 20%.  Use the calculator to quantify the cost for a position type or department in your company.  

Then look at the potential dollar savings examples to your company with only modest reduction.

Our solutions are designed to impact your bottom line.

Learn More About Our Solutions Designed To Amplify The "Soul" Of Your HR Practices


Whatever your need from search, to employer branding, to recruiting process optimization we have you covered.

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Our team provides targeted business coaching that will measurably accelerate the performance of your leaders.

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We have comprehensive leadership development programs to bite-sized management training courses.

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​We can help you develop strategy, assess culture, align your organization and increase engagement using our proven techniques.

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​We are expert at ensuring you have a deep talent bench and accelerating the development of your high potentials.

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Our best-in-class assessments move the needle and deliver insights in order to ignite the performance of your people and teams.

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